Wednesday, January 19, 2011

A Beginner's Guide to Social Media Strategy for Local Events



I recently gave a talk to a 4th year university art class that will be curating an art show and wanted some background information to carve out a social media strategy for the event. I figured the best way to introduce social media and choose a strategy, would be to run through all the major platforms and tools, and decide based on the available talent and needs, what would be the best approach for their particular event. In case there are any similar groups looking to socialize their event, but feel a little overwhelmed with the options and tools available, here are some starting tips.